Compass excellent future prospects vehicle navigation commentary

Compass excellent future prospects vehicle navigation commentary

This demonstration project breakthrough. At the end of 2013, the road transport industry Compass / GPS compatible vehicle car DVR terminal installed in place already close to 15 million units, the transport sector has become the largest industrial Beidou civil engine . This is exceeded market expectations and even planning .

According to Compass industrialization originally conceived , the application will follow the military industry ( Central Purchasing , specially fitted ) - Industry Applications - the order to start the mass market . Deputy Director of the Ministry of Industry and Electronic Information Division Peng Hongbing has said , including health care, transportation , android dvd navigation electricity, finance and other intelligent terminal products , will be the next focus of attention.

But clearly, the current market and capital accumulation in the car terminal , which out of the Big Dipper industrialization originally envisaged , but this is the market of natural selection , and the selection of beneficiaries is the car navigation industry chain.

Vehicle terminal has two main purposes: positioning monitoring and navigation. According to statistics, in 2013 , the National Compass vehicle monitoring product sales amounted to ten thousand units per month . Analysts pointed out that the demonstration project is just the beginning , the future operation of the vehicle must facelift Compass , car dvd player which will be tens of millions of units in the market.

Demand for car navigation products derived therefrom will be very large, the country is 800 million units last year. But Compass vehicle navigation products are currently still in the trial phase of thousands , Chinese Beidou especially in automotive applications Industry Alliance chairman source believes that this is mainly limited by the impact of higher costs Compass chip , on-board terminal lower barriers to entry , large market size , will be to reduce costs, promote the industrialization of the engine.